Marketing Automation Product Owner

As a Marketing Automation Product Owner you'll be responsible for the quality of the Marketing Automation technology implementation. You are expected to to advise & define the implementation of Marketing Automation technologies for B2B and B2C at global & local levels, and to manage/coordinate the vendor and Adecco resources to achieve the successful implementation of Marketing Automation for the Adecco Group brands.

•Provide functional leadership to the delivery team and advise the stakeholders about Marketing Automation based on business demand & propose technology implementation strategy
• Ensure the technical solution supports the business case requirements
• Being recognized as the Marketing Automation expert for B2B & B2C (SalesForce Marketing Cloud, Pardot)
• Stakeholder management – share knowledge with & advise stakeholders at strategic level
• Work closely with Business & IT stakeholders for any escalations and work closely with all IT team members
• Translate business requirements to technical impact
• Own the product backlog, prioritize requirements and development activities together with the Delivery Lead
• Manage the contract with the vendor & utilize the contract to the maximum
• Update knowledge about Marketing Automation frequently
• Provide functional leadership of the Marketing Automation delivery team(s)
• Applies advanced ability to coordinate/guide external resources (e.g. cross-functionally or multi-disciplinary) including offshore delivery models
• Validate that the vendor KPIs and SLAs are clearly defined in the contracts before going to procurement
• Manage the vendor(s) to ensure they are performing to contractual agreements
• Implement quality improvement guidelines/plans relating to Marketing Automation processes.
• Deliver appropriate, transparent and effective executive level of communication

• Specialist in Marketing Automation B2B & B2C: 10+ years of proven experience in Marketing Automation (SalesForce Marketing Cloud, Pardot) through managing large, complex and critical projects in a large global IT organization or consultancy
• Experience with supplier management and negotiation
• High level influencing and stakeholder management skills
• Have a strong impact and influence with key decision makers
• Able to build pro-active, co-operative working relationships with customers, peers and key stakeholders based on respect and teamwork
• Experience of CRM / Front Office Business Processes is preferred
• Experience with digital marketing / marketing automation and data integration is required
• University degree preferably in a business or technical subject or any comparable education
• Marketing Automation trainings
• Good knowledge of Marketing Automation technologies
• Solid business English

It’s an exciting time to be part of our team. We’re proud to be a global thought-leader and care about doing the best job we can to ensure better futures for everyone. We do this by building our Future@Work strategy as a united team of 30,000+ colleagues with a collective spirit working in over 60 countries globally. You’ll have the opportunity to grow across a variety of interesting jobs and careers over our extensive portfolio of global brands. We empower our colleagues to work in the smartest, most efficient ways to achieve total balance between the demands of their jobs and their lives. That’s why we give you the autonomy and support you need to work in the way that makes you most productive, agile, confident, and insightful. Putting people first, pioneering with a collective spirit and always advancing with a growth mindset -that’s what we stand for at the Adecco Group. Here, we are all individuals with a unique perspective on the world we live in. That’s what makes us stronger. Whoever you are and whatever your background, you can be yourself. So, we aim to build on the attributes that make you, you. We offer a range of world-class resources for upskilling and development, satisfying your curiosity while the sharing skills, knowledge, and expertise to grow together. Make an impact where it matters most.

We believe that having an understanding of the hiring process helps you to prepare, feel, and be, at your best. As a global, multi brand organization with multiple different roles, our application process can vary. On our career site, you will find some of the key steps you can expect to guide you along the way. As one of the world’s largest employers we believe in talent, not labels, and focus on the diverse and unique skills our people bring. We seek to foster a culture of belonging and purpose, an environment where everyone can thrive and feel engaged, and where difference is respected and valued. Our commitment to equity, equal opportunity, inclusion, and diversity is part of our broader commitment to respecting fundamental human rights across our value chain. The Adecco Group is proud to be an Equal Opportunity Employer.

Posting date: 01-11-2022